This is an example of an agent you can build in Sylvie: a print writer that delivers the whole ad, the headline, the subhead, the body copy, the endline and the mandatory legal line, sized to the space the layout gives you and set in your brand's voice. It runs on your brand brain, so every line pulls from approved product facts, the claims legal has cleared and the campaign idea in play, ready to hand to the designer. Nothing ships pre-built: Sylvie assembles this agent on your own memory, tuned to the titles and formats your brand actually runs in.
Sylvie does not ship this agent pre-built. It is an example of an agent your team can build with Sylvie, powered by your brand brain, so it runs your workflow the way you actually run it.
Print Ad is a working example of an agent your team can build on Sylvie. Give it a brief, a title and a size and it writes the full ad: a headline that works at a distance and rewards a close read, a subhead, body copy with the argument built out, an endline and the mandatory legal line, all shaped to fit the space and set in your brand's voice.
For a brand team or agency, print carries a weight digital does not: once it goes to press there is no edit, no A/B test and no quiet fix, so it has to be right, on-brand and legally clear before the plates are cut. Because this agent writes from your brand brain instead of a blank page, the copy comes back tight, on-voice and cleared the first time, so your team crafts and proofs instead of starting cold under a print deadline.
Before it writes, the agent reads your brand brain: the approved positioning and product facts, the campaign idea in play, the tone rules, the endline and boilerplate the brand signs off on, the claims legal has cleared and the mandatory statements a given title or category requires. It knows the small print a regulated category cannot run without, and it will not put a claim in a headline your brand has not approved.
Then it drafts inside Sylvie, to what the layout demands. It writes to the word count a full page, half page, spread or poster allows, keeps the headline legible at billboard distance, carries the legal line and trademark marks the piece needs, and hands back a complete ad to review. Approve, tighten or regenerate, and the copy stays in one place, sourced back to the facts it came from, ready for the designer to set.
Print gives you no A/B test and no quiet fix once it is printed, so the ad comes back on-voice, cleared and correctly sized before it ever reaches the printer.
The mandatory statements, disclaimers and trademark marks a title or category requires are carried automatically from the brain, so nothing ships missing the small print that gets an ad pulled.
Copy is written to the word count a full page, spread or poster actually allows, so the designer sets it once instead of sending it back to be cut to fit.
The line is built to read at billboard distance and still reward a close read on the page, so one headline works across the poster, the spread and the trade insert.
Print rewards a real argument, and every paragraph is drawn from your approved proof and voice, so the body copy persuades without drifting off-brand or padding to fill the column.
The endlines, campaign lines and angles that worked live in the brain, so proven print stays reusable across titles and the craft does not leave when a writer does.
A few of the moments where a Print Ad agent, built on your brand brain, earns its keep. Each one is copy your team would otherwise draft cold, against a layout and a press deadline.
A client books a full page in a trade title and the deadline is Friday. The agent drafts the headline, body and endline from the approved positioning and the cleared claims in an afternoon, so the ad reaches the publisher on time and lands in the brand's voice instead of a rushed one.
A poster campaign needs a line that works at sixty miles an hour. The agent writes headline options built for distance from the campaign idea and the endline in the brain, so the media team hands the designer a short list that is already on-brand instead of briefing a copywriter for a single line.
The same insertion runs as a full page, a half page and a spread across different titles. The agent writes each to its own word count from one approved argument, so every version fits its layout and the whole buy clears in a single review instead of days of trimming.
A brand in a regulated category (finance, health, alcohol) needs print that cannot run without its mandatory statements. The agent carries the required disclaimers and cleared claims automatically, so the ad reaches legal already compliant and clears review in one pass, not three.
A retention campaign needs a mailer that argues its case in long copy. The agent drafts the letter and the offer panel from the customer proof and the live offer in the brain, so the piece goes to print persuasive and on-brand without pulling a senior writer off other work.
A retail push needs shelf and window copy across a range of sizes. The agent writes each sign to its space from the approved product facts and voice, so the whole store set ships consistent instead of a patchwork of lines written by whoever was free.
A generic tool starts from a blank prompt, ignores your layout and guesses at your brand every time. This is an agent you build on Sylvie, running on your brand brain: it already knows your approved voice, product facts, cleared claims and the mandatory legal lines your category needs, and it writes to the space the layout gives you, so the ad comes back ready to set instead of needing a rewrite and a manual compliance check.
That is exactly why it writes from the brain and not from guesswork. It only uses claims legal has cleared and carries the mandatory statements and trademark marks a title or category requires, and every line traces back to its source, so what reaches the proof is already on-brand and compliant. A human still signs off, but there is far less to catch.
You never start at zero, and no one writes code. Sylvie stands the agent up on top of your brand brain: you connect your tools, approve what it can read, and the print workflow runs. The Print Ad agent shown here is an illustration of what teams build, not an off-the-shelf product.
The brand brain is the memory it executes on: your positioning, product facts, cleared and banned claims, endlines, boilerplate and past winning print, pulled from the tools you already use and kept current. Every ad is assembled from that approved material and sourced back to it, so it reflects the latest state of the brand.
Yes. Tell it the format (full page, half page, spread, poster, mailer) and it writes each element to the word count that space allows, so the headline, body and legal line fit what the designer has laid out rather than arriving to be cut. You can tune it to the titles and formats your brand runs in most.
Print rewards a built-out case, and because the agent draws that argument from the proof and customer truth in your brain, it writes persuasive long copy that stays on-voice instead of padding to fill the column. You get a strong first draft of the whole argument, so your team sharpens the craft instead of assembling it from scratch.
Book a demo and we will map the workflows worth turning into agents, and show how each one runs on your brand brain.
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